Dr. Josep Franch
Dr. Josep Franch

Dr. Josep Franch is currently Associate Professor and Department Chair for Marketing Management at ESADE Business School and is a member of the Board of Directors of the NACRA (North American Case Research Association).

During Josep’s illustrious 25 year career he has held positions of Visiting Professor, Associate Professor or Adjunct Professor in many international universities. Some of his areas of expertise are International Marketing, Relationship Marketing and e-Marketing strategies.

His eminent qualifications and experience have won him several international awards. He is an outstanding case writer and regularly conducts case writing and teaching seminars for other faculty members. He has developed online education modules & multimedia cases and also runs distance learning programmes.

  • PhD Management, MBA, BBA
Positions held in
  • University of San Diego California
  • University of Texas Austin
  • IEP Instituto Empresarial Portuense in Porto Portugal
  • IAE d’Aix-en-Provence
  • Universite Paul Cezanne – Aix-Marseille III, France
  • Vienna University of Economics and Business Administration, Austria
  • Beijing International MBA (BIMBA) at Peking University, China”